Your eBriefcase

Welcome to the eBriefcase Management Center. This function allows you to compile selected pages to your personalized eBriefcase, where you may add to, delete or drag to reorder items. Once assembled, you can create a PDF of your eBriefcase. Click on the eBriefcase link at the top right of the page to open your collection of pages.

What Makes a Good Trademark?


December 6, 2016

Nexsen Pruet intellectual property attorney Sarah Nagae shares insight into the types of trademarks and the trademark process as part of a weekly series, "Trademark Tuesday." 

In the second video for #TrademarkTuesday, she explains: What makes a good trademark?

Different types of trademarks differ in strength, including, from strongest to weakest:

  • Fanciful marks
  • Arbitrary marks
  • Descriptive marks
  • Suggestive marks
  • Generic marks

Watch this video & and others from the #TrademarkTuesday series on YouTube.


Sarah Nagae focuses on trademark and copyright law, helping clients protect their business names, brand names, logos, artistic works and other forms of intellectual property.  In 2013, she was among the first to become a Board Certified Specialist in Trademark Law in North Carolina.